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Books

 

Cutlip, S, Center, A and Broom, G (9th edition 2004) Effective Public Relations, Prentice Hall Amazon UK

Large textbook from the US, this is its international edition; a classic.

 

Davis, A (2nd ed 2007) Mastering Public Relations, Palgrave Macmillan Amazon UK

This is a slim summary of the subject. It's not an over-simple text, but one that takes a useful managerial perspective of public relations. It won't help you master public relations practice, but it's the best single volume overview of the subject in the UK literature.

 

Harrison, S (2nd ed 2000) Public Relations: an introduction, Thomson Amazon UK

Now in need of an updated edition, this book is favoured by many students who like its simple descriptions and numerous models and illustrations.

 

Heath, R and Coombs, W T (2006) Today's Public Relations: An Introduction, Sage Amazon UK

Comprehensive new textbook from two respected US academics

 

Kitchen, P (ed) (1997) Public Relations: Principles and Practice, Thomson Amazon UK

In need of a second edition, but still one of the most consulted textbooks on public relations in the UK; suitable for more advanced students.

 

Seitel, F (intnl ed 2003) The Practice of Publice Relations, Prentice Hall Amazon UK

Well-regarded (and long-lived) practitioner text

 

Tench, R and Yeomans, L (2006) Exploring Public Relations, FT Prentice Hall Amazon UK

A comprehensive (600 page) textbook aimed at second-year PR students with contributed chapters covering most academic and practice aspects of the subject. This book was written and edited by colleagues at Leeds Metropolitan University.

 

Theaker, A (3rd edition 2008) The Public Relations Handbook, Routledge Amazon UK

Excellent introductory text for PR students with some contributed chapters.

 

Wilcox, D, Cameron, G, Ault, P and Agee, W (7th ed 2003) Public Relations: Strategy and Tactics, A & B Longman Amazon UK

Good, clear and comprehensive textbook from the US.

 

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